Background:
Title Resources Group is the underwriter built for the real estate industry, licensed in 38 states and the District of Columbia. With more than a 40-year history, the company has a mission to provide knowledgeable and responsive underwriting solutions that result in seamless transactions for their agents and consumers alike.
Involvement:
I developed the new logo in alignment with the business’ desire for a brand identity that accurately represents the company’s drive towards the future. The logo icon is made up of 5 arrows that come together to form a star which references the old Title Resources Group logo and maintains their established brand recognition. In expanding upon the logo, I pulled the arrows out of the star to further emphasize forward motion and set Title Resources Group apart as a driving force in the real estate industry.
